Top 5 Travel and Local Apps in New Zealand Q4 2023 Performance

Throughout Q4 2023, the top travel and local apps in New Zealand displayed diverse performance patterns in their weekly downloads, revenue, and active users. Here’s a closer look at the trends for each app:

Flightradar24 Flight Tracker experienced notable fluctuations in weekly revenue, peaking at around $3.3K in late September and seeing a dip to approximately $2.3K by mid-November. By the end of December, revenue stabilized around $2.9K. Downloads for the app showed an upward trend towards the end of the year, starting from 2.4K in late September and reaching a high of 3.4K in the final week of December. Active users increased significantly from 7.9K in late September to 9.4K by the end of December.

Weblibri-Paranormal & Romance, a newer entrant, saw its highest weekly revenue at $1.2K in early October, but it dropped to $419 by mid-October. Downloads peaked at 286 in early October before declining to 82 by mid-October.

Find my Phone - Family Locator had a varied revenue pattern, starting at $228 in late September, peaking at $312 in early October, and then fluctuating around the $200 mark towards the end of the quarter. Downloads saw a peak of 342 in early October but dropped to around 140 by the end of December. Active users followed a similar trend, peaking at 525 in early October and decreasing to 305 by the end of the quarter.

Planes Live - Flight Tracker maintained a more stable revenue stream, with weekly earnings hovering around $400, peaking at $501 in late November. Downloads remained consistent, averaging around 400 per week, with a slight increase to 411 by the end of December. Active users saw a minor decline from 641 in late September to 598 by the end of December.

Wanderlog - Trip Planner App had a modest revenue performance, peaking at $129 in mid-November and dropping to $50 by the end of December. Downloads fluctuated, reaching a high of 246 in late October and ending the quarter at 234. Active users showed a steady increase, starting at 1.3K in late September and rising to 1.6K by the end of December.

These insights are based on data from Sensor Tower. For more detailed information and further insights, visit Sensor Tower's platform.